"Adjective: /hī brid/ 1. Of mixed character; composed of mixed parts. Noun /hī brid/ hybrids, plural. 2. A thing made by combining two different elements; a mixture." Hybrid

“Just being online won’t mean being seen there. Creativity will still determine whether or not we attract, engage and persuade.” Jay Schulberg

“But, the thing is, since I always had my own little shop and direct access to the public, I’ve been able to build up a technique without marketing people ever telling me what the public wants.” Vivienne Westwood

“Service is delivering on your promise. Hospitality is making people feel good while you’re delivering on that promise.” Danny Meyer

“I believe there is way too much talking in this world. I believe in making things happen.” Cindy Gallop

“If you don’t get noticed, you don’t have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks.” Leo Burnett

“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” Sun Tzu